The Blood Supply Chain - Professor Richard Wilding

Professor Richard Wilding, Joanna Dobbin and Sue Cotton discuss the U.K. blood supply chain in which blood given on a purely voluntary basis is distributed to patients suffering from a variety of illnesses: the careful management of the supply chain is essential, and the balance of supply and demand is a matter of life and death. This video gives an overview of the blood supply chain as a whole, looking at the types and movement of blood components and information, relationships involved and the problems that are present in the system.
http://www.youtube.com/SupplyChainPodcast
http://www.richardwilding.info
http://www.cranfield.ac.uk/som/lscm
http://www.linkedin.com/in/richardwilding
http://www.facebook.com/supplychainprofessor